Smash Cut

Are you pretty much sick of what seems to be the complete lack of thought/creativity in the cogs and wheels of Hollywood’s marketing machinery? Trailers seem to show everything — the entire flick, sometimes even the penultimate shot gosh-darn-it — and posters are often lame star vehicles, often resorting to a boring floating head/collage aesthetic. Can you snore “Zzzzzzzzz….” with me?

One country that never, ever, churns out predictable promotional art is Poland. Say what you will about the final results — inaccurate, confusing, off-target, too surreal — you can bet that the concept is wildly different, or even clever (such as the poster for the 1986 sci-fi creature feature Critters above). Check out the excellent gallery of fifty Polish movie posters over at WellMedicated if you don’t believe me.

WellMedicated’s “50 Incredible Film Posters from Poland” Gallery